As a supplier, the goal quite often is to increase sales. To do this, there are three options available:
- Gain more clients
- Increase the spend from your clients
- Increase the frequency of spend from your clients
Increased sales can be easily achieved with a clear game plan that targets the right customer and is efficient in doing so.
Another goal from suppliers could be to increase your margin. It’s important to understand that it can be difficult due to the time it can take to develop a brand. Especially one that is perceived to be more valuable or in higher demand, therefore demanding a higher purchase price.
Your marketing plays a crucial role in attracting more of the right clients that appreciate your brand and are willing to pay for the valued service or products you provide.
At SEE Business Solutions we work directly with many builders across the country which helps us understand the buying behaviours of builders and their clients. The benefit this brings to suppliers is the knowledge of these buying behaviours and how we can use this information to assist suppliers in increasing their sales and margins.
Many major supplier brands already work with SEE Business Solutions due to their 100% experience in the construction industry and are aware of the efficiencies in marketing that it provides for them.
There is nothing worse than having to explain to a marketing agency what certain terms, building knowledge or processes that you feel they should know.
Don’t waste time explaining the industry when you could be working with someone who knows the industry, knows marketing and can work with you to achieve your supplier goals.
Join us at our events, be a supplier on our My Home Selection program, build your brand through the right marketing and don’t waste time explaining things you don’t need to.
Work with SEE Business Solutions to market your business and know that they understand the construction industry.